Pubcasting tackles dropout crisis

Posted: August 20, 2012

The massive American Graduate project is all about potential — the potential of students who stay in school to graduate, as well as the potential of public broadcasting stations to serve as community conveners. Continue reading

In social media metrics, ROI is more than a sum of fans

Posted: May 14, 2012

… Building and maintaining a meaningful social media presence requires a significant investment of time — and it’s not always easy to measure the return on that investment. What does social media success look like, anyway? Is it when you reach 1,000 followers? 10,000? … Continue reading

@acarvin’s example

Posted: March 26, 2012

After the Arab Spring began, NPR’s Andy Carvin remains a rare breed. More journalists are using Twitter to find stories and connect with sources, but Carvin says few use it as he does…. Continue reading