Why don’t more stations adopt 'sustainer' ways?
Posted: July, 09, 2012
Commentary by Valerie Arganbright and Barbara Appleby
Posted: July, 09, 2012
Commentary by Valerie Arganbright and Barbara Appleby
Posted: May, 01, 2013
By Dru Sefton and Ben Mook
Posted: May, 16, 2013
By Andrew Lapin
Posted: July, 09, 2012
Analysis by Mark Fuerst
Posted: December, 03, 2012
By Dru Sefton
Former NPR correspondent Andrea Seabrook, who covered Congress until departing in July to launch an independent podcast called Decode DC, crossed the finish line on her Kickstarter fundraising campaign Oct. 17, hitting her goal of $75,000 and ultimately topping out … Continue reading
DEI gives its Benchmarks Award each year to a consistently top-performing station in terms of net revenue per hour of listening. While the median station raises .95 cents in underwriting revenue per listener-hour, HPR last year sold 2.25 cents per … Continue reading
Since becoming WPR’s director of membership director in 2005, Rebecca Dopart has upped membership revenue by 30 percent — from $5 million to $6.5 million — and increased the number of donors from 40,000 to almost 49,000. Since she assumed … Continue reading
Pitch spots requesting donations for an audio preservation project at Detroit’s WDET did not violate fundraising ethics, according to an accredited fundraising consultant who reviewed the campaign at the station’s request. The spots, which simulated tape decay of recorded music … Continue reading
NPR Digital Services is negotiating with an unidentified vendor to provide cloud-computing products to member stations, potentially transforming the ways they manage their membership programs and relationships with audiences. Bob Kempf, chief of the Boston-based NPR unit, would not identify … Continue reading
The 2013 budget approved by the NPR Board Sept. 14 projects a $5.1 million operating deficit, with expenses adding up to $185.5 million and revenues projected at $180.4 million. Management plans to cover the shortfall with working capital and operating … Continue reading
Detroit’s WDET admitted in an August letter to donors that it used suspect advertising tactics in on-air fundraising spots promoting an ambitious music-restoration campaign. Continue reading